Monthly Archives: May, 2026

Avianza forges closer ties with China at a working lunch with the Embassy in Madrid The poultry meat interprofessional organisation met with Economic and Commercial...

BroilerNet, the first European network project aimed at improving the sustainability and resilience of the broiler sector, has completed its third and final working...

EW Group, the German giant and parent company of Aviagen, Lohmann, Hy-Line and EW Nutrition, has just entered into exclusive negotiations to acquire Olmix, the Breton company and world reference in seaweed-based additives and natural solutions for animal nutrition. Yet another vertical integration move within the Wesjohann empire, connecting genetics, nutrition and animal health under a single umbrella. How far will consolidation in the poultry industry go?

€5.5 billion in revenue, more than 28,000 employees and over 300 active subsidiaries. If you work in poultry, there is a strong chance that somewhere in your production chain there is an EW Group product: broiler parent stock (Aviagen), laying hens (Lohmann and Hy-Line), vaccines (Vaxxinova), nutrition (EW Nutrition)... Yet most of the industry barely knows the name of the family that controls it. We profile the German holding company that pulls the strings of global poultry production.

Ask any technical director, production manager or purchasing officer in the poultry industry: where did you first see in ovo sexing, cage-free aviaries, automated hatcher discharge, or computer vision in slaughterhouses? Almost all of them give the same answer: at VIV Europe. We have reconstructed the 20 innovations that changed global poultry farming and made their debut in Utrecht. Essential reading before boarding your flight to the Netherlands.

The European broadcaster ARTE has just premiered 'Super Hens', a documentary that challenges one of the most persistent prejudices about poultry: that chickens are dim-witted animals. Cognition, memory, communication (with vocalisations that AI now allows us to interpret), emotions... What science is discovering about chickens' capabilities is forcing a rethink of precision poultry farming and animal welfare.

Whole chicken at €7.50, half at €4. Master Poulet, Pouletos, PB-Poulet Braisé... Low-cost halal chicken chains are multiplying across France and undercutting prices. But behind the success lurks an uncomfortable question that the French press has already begun to ask: where does that chicken actually come from? An analysis of the traceability gaps being opened up by this new consumption model.